Santa Sunday this weekend!

Celebrate the arrival of winter and the upcoming holiday season with more than 250 Santas cruising down to South Ridge this Sunday, December 5 . All money raised benefits the River Fund. Santas must be in full Santa-attire. This signature Sunday River event kicks off the holiday season in style.

250+ pre-registered Santas arrive at the resort in full attire, beard included. Not only is this event photo-worthy and has been featured on the likes of the Travel Channel, but it’s also for a good cause. At the last event, the in-hand donations made by participating Santas helped raise over $3,000 for the River Fund, a non-profit organization that supports youth education and recreation in the Bethel area. 

Spectators should get to South Ridge by 11AM to get a good view of the Santas parade and photo shoot.

If you have any questions, email

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